Wednesday, October 9, 2013

San Jose State's New Floor: Two Huge Logos is One Too Many

Via Matt Rachmiel and Uni-Watch, San Jose State has a new floor, shown here. As can be seen, the design features both the school's blue and gold Spartan helmet logo and, quoting from the linked article, a "quintet of the fabled Greek heroes stand[ing] armed and ready below mid-court, with four of their shields spelling out 'SJSU' and flanking the fifth shield with the athletic program’s logo." As if this weren't enough visual stimulation, the areas inside the three-point arcs are darkened, as well. Below is a schematic I created, of how one could incorporate all the same elements without overwhelming the viewer.


1 comment:

  1. It's definitely a busy court. I think the thing that bothers me most is that the helmet logo isn't centered vertically.

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